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The Put it On! Story

The Put It On! campaign was started by the Callen family after the tragic loss of Jamie Boeckel on the 2002 Block Island Race.

The first night out Jamie and Brock Callen, Jr., two professional sailors on board the /s/v Blue Yankee/, were performing a routine spinnaker peal as a front came through.

A catastrophic gear failure threw Jamie overboard. Jamie was face down and unconscious. Brock went overboard in an attempt to support his shipmate. Blue Yankee's professional crew executed a perfect quick stop manoeuvre and returned to retrieve both sailors within ten minutes. Neither Brock nor Jamie was wearing a PFD, and the weight of Jamie's lifeless body was more than Brock could support over that period of time in the 50 degree water. Jamie was lost.

Shortly thereafter the Put It On! campaign was born to promote the importance of always wearing a PFD when recreating or working on the water. Sail Martha's Vineyard has since the beginning been a staunch supporter of this program and the MVRHS Team has expanded its reach through the sale of its orange Put It On! bracelets.

If you have any questions about where to get the most appropriate PFD for yourself, your child or a friend, please call the Sail MV office at 508-696-7644, and we'll be happy to steer you in the right direction.

Don't put it off… PUT IT ON!

New PFD Purchasing Program to be announced in April!!